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Bob
Baker combines a keen interest in technology with an ability
to write clearly, concisely and convincingly about subjects
ranging from specialty chemicals and clinical diagnostics to
analytical instruments, electronics and factory automation.
"What
I do best is take highly technical material and translate it
into language that the target audience can read and understand,"
Bob explains. "It means getting inside the reader's head and
speaking his or her language."
With
a B.S. in Chemistry, several years of experience as a working
laboratory chemist with two patents, and over 25 years experience
as a copywriter on blue chip accounts like duPont, Eastman Chemical,
AMP Inc., Nikon Instruments, Exxon Chemical, Hoechst Celanese
and many others, Bob speaks a variety of languages. His current
list of clients includes the following companies, agencies and
trade publications.
APCO
Worldwide
Brushfire Marketing
Eastman Chemical Company Freelance Associates, Inc.
Gannett Newspapers
Graphic Point, Inc.
Hoyt Publishing Company |
Modulation
Sciences, Inc.
National Starch and Chemical Co. PWC Communications
Richartz, Fliss, Clark & Pope
Ritta & Associates
Sarnoff Corporation |
A
versatile writer, Bob does ads, brochures, press releases, feature
stories, direct mail, interactive presentations and web pages.
He is happy to provide samples of these materials upon request
and to appear upon request for personal interviews.
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